Social media policies take on importance in today’s political climate (FinancialPlanning)
FrontLine Compliance
In today’s heated political environment, firms should have strong social media policies that include monitoring and oversight of employees’ use. Policies that are part of a firm’s overall compliance program should prevent problematic social media statements that could turn off clients and potentially damage a firm’s reputation. Amy Lynch, FrontLine’s Founder and President, states that a social media policy should be part of a firm’s written marketing policies and thus subject to the SEC’s Marketing…